This jurassic World poster is successful in it's approach because it is able to lure the audience into wanting to watch the movie without revealing too much. The viewer is immediately drawn to the divider in the middle- it shows that there are two different perspectives, and by using prior knowledge of the Jurassic Park series, they know that the barrier is going to break. The viewer is able to make the connection that this movie is part of the Jurassic Park series because the remastered logo made by the designers of the poster. It gives a nostalgic feeling that emotionally connects to the audience. Also, by not showing the entire head of the dinosaur, the audience is curious as to what kind of dinosaur they are looking at. They've never seen one like it before- and they can see that the woman on the poster is fearful of the dinosaur. Since we know that the dino is going to get out, we want to see how she is going to survive.
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